Getting your price quote right is often the difference between winning business or losing out (again).

People are interested in your services and want to consider the cost against what you offer. But your final price quote isn’t always the roadblock to closing a deal.

The way you present your quotes and how easy you make it for potential customers to get a quote in the first place are massive factors.

Nobody wants to go back and forth over the phone and email to get a quote 3 days later. People want instant quotes on your website.

Dive in to see how to write the perfect quote and how Convert_ helps.

Price Quoting Key Takeaways

  • A quote outlines the work, includes a breakdown of the individual costs, and states the total cost, including taxes.

  • A quote in itself isn't legally binding but becomes legally binding when both parties accept it.

  • Price quoting fosters understanding, promotes trust, and brings people closer to buying.

  • A professional price quote outlines all required information yet is concise.

  • A quote sets clear terms and details project information.

  • Professional price quotes help you close more deals.

Why is Price Quoting Important?

People expect a price quote in certain industries, such as trades and construction. They're unlikely to continue engaging with your business unless you quote a price.

Price quoting is a transparent business practice and:

  1. Sets clear terms

  2. Details project information

  3. Tailors your services

  4. Sets up an immediate start

1. Sets Clear Terms

Price quoting is vital for setting clear terms between your business and potential customers. A quote outlines the following:

  • Services you'll provide

  • What prospects can expect

  • Cost of the services

  • Timeline for delivery

  • Terms and conditions (if any)

Quoting a price makes everything clear for potential customers. They know what to expect and how much it'll cost. This offers transparency and removes any misunderstandings.

2. Details Project Information

Your business provides more detailed project information with a price quote. Prospects get the following:

  • An itemized breakdown of the costs

  • Possible additional costs (price fluctuations, taxes, etc.)

  • Payment options or financing terms( if applicable)

Being upfront with pricing and any additional costs, while providing multiple payment options, makes it easier to close the deal.

3. Tailors Your Services

Quoting a price for customers helps you tailor services to meet their needs. You can be flexible and offer unique solutions to prospects.

  • A price quote gives you more room to customize your services.

  • Quoting is more adaptable than a rigid pricing list.

This customization can help you land more clients. Your tailored quote can offer a solution to their problem, increasing the chances of landing a customer.

4. Sets up an Immediate Start

A price quote makes it easier for prospects to say “yes” instantly. The services are laid out in the quote, and you and the customer are already on the same page.

  • Once they like what they see and agree to the quote, you can get started immediately.

  • There’s no confusion because everything is itemized and priced transparently.

Progressing like that with every customer makes your operation run efficiently.

What is Included in a Price Quote?

A professional price quote contains all the required information yet is concise.

  • Quote number - This identifies the quote, allowing the customer to reference it when they contact you later.

  • Date of issue - Record the date and time of issue (particularly useful if there's a validity period).

  • Business info - The company must include its name, address, and contact details. Other business details, like tax numbers, can also be useful.

  • Client info - Ensure the client's details are on the quote. This makes it easy to reference and link the client to the correct quote.

  • Included services - List the services the client wants and expects.

  • Excluded services - Services the client doesn't want or expect.

  • Cost breakdown - A detailed list of the costs associated with the quote.

  • Total cost - The overall cost of the quote, including materials,labor, and tax (if applicable).

  • Completion date - An idea of when the client can expect work to be completed.

  • Validity term - Some quotes include this, especially in industries where prices can fluctuate quickly.

  • Signatures - A place for the business representative and the client to sign off on the quote.

  • Payment methods - Options for paying a deposit or the entire sum upfront.

The information you include in a quote may vary depending on your industry. For instance, a photography price quote will look different from a screen print quote.

Ensure everything is clear for the potential customer to avoid misunderstandings. Clarity in your quotes helps you close more customers.

They're more likely to use your business if they understand everything in the quote. Any confusion could lead to doubt in your services, putting potential customers off.

How Do You Write a Price Quote?

Writing a price quote is easy once you know what to include. Good price quotes are clear, accurate, concise, yet comprehensive.

Here are 7 steps to writing a good price quote.

1. Choose a professional quote template

Using a professional quote template builds trust right off the bat, showing you run a serious business. Convert_ templates also make the process easier for you and your prospects.

For instance, if you run a clothing company, you might use one of our T-shirt price quote templates. You customize the template to match your products and pricing and embed it on your website.

This makes it easier for customers to select what they want and get an instant price. No more calls or back-and-forth emails to get a quote.

You can even add a payment button to the price quote calculator. Letting users pay directly on the quoting tool reduces buying friction and boosts sales.

2. Generate a quote number

You can track the quote and reference it if needed. Creating a quoting tool with our website quote builder lets you automatically generate quote numbers. But if you still quote manually (that’s unfortunate), you can write the number yourself. Just make sure quote numbers are unique and sequential.

3. Include your business information

Place your business information where prospects will see it. Include your company name, contact details, and other relevant information, like tax numbers. Ensure the info is clear and accurate. People should be able to contact you quickly.

4. Add the issue date

It's always best to record when you sent the quote. The issue date provides proof of this and confirms the start date if the quote has a validity period.

5. Include customer details

Including customer details makes it convenient to identify who the quote is for. And including customer information makes following up on the quote simple.

6. Break down the services

List the services you're quoting, include descriptions, and a price breakdown. Ensure this is clear and accurate for the customer.

7. Specify terms and conditions

Sometimes, companies include terms and conditions to clarify your and the customer's responsibilities. That avoids any confusion or potential misunderstandings. And it protects you and your customers.

How Do You Get Price Quotes Accepted?

Quoting a price for a prospect means you're ultimately trying to seal the deal. It's crucial to make a good impression on any potential clients, or they might just bounce and go to your competitors.

Your price quoting process can convert clients or scare them away. Of course, we know which one you prefer.

A quoting strategy can help you maximize sales and boost profits. Here are 5 tips for getting quotes accepted.

  1. Ensure quotes are professional

  2. Use our quoting software

  3. Send quotes quickly

  4. Quote follow-ups

  5. Feedback

1. Ensure quotes are professional

Professionalism ensures you make a good impression on prospects. Your quotes should look the part because they represent your business.

But there's more to professional quotes than looking good.

The best price quotes are clear, accurate, and brief. Yet they're comprehensive and cover everything the potential customer needs to know.

Professional quotes address customer expectations and help you close more deals.

2. Use our quoting software

Yes, this is a shameless plug, but we know our software is incredible for quoting, among other uses. Thousands of businesses use our software to automate their quoting process and grow their business.

Companies like Goodhart Coffee have increased their bookings by 100% and saved 40 hours per week with our quoting tools.

  • Embed a quoting tool on your website to quote jobs 24/7.

  • Automated quoting is way faster than manual quoting.

  • Quoting tools help you streamline the entire process.

For instance, a construction company can use our building cost calculator template and start getting quotes in minutes. Automating the process saves your business time and effort.

3. Send quotes quickly

You don't want to mess around when it comes to quoting a price. It's best to process quotes within 24 hours (at least) or instantly (even better).

People usually request a quote because they're ready to buy. They only need to see if the price suits them.

The problem with manual quoting is that it can take too long. Going back and forth with the prospect takes time, and your once-hot lead ends up losing interest and cooling.

Price quoting software solves this problem. Prospects can get a price instantly, right when they’re ready to secure your services, letting you strike while the iron is hot.

You can even add a payment button to our quoting tools. Customers can accept your quote and pay on the spot.

4. Quote follow-ups

Following up with potential customers is vital for closing sales. But doing it too soon can come across as pushy.

Two or three days is a great timeframe for following up on leads. That keeps you front of mind without being too forward.

Again, price quoting software is perfect for follow-ups. You can automate emails to reach out to prospects who request a quote.

5. Feedback

Requesting feedback helps you identify any issues with your quoting process. Maybe the quote wasn't clear enough. Maybe you followed up too soon.

Whatever the problem, asking questions pinpoints it. You can use the feedback to improve your price quoting.

Better processes = more sales.

You can even use Convert_ to create a short survey to ask leads and customers about your quoting process.

How Do You Make Quotes Legally Binding?

A quote isn't legally binding until both parties accept it. Handshake agreements and verbal contracts are binding, provided they encompass consideration and acceptance from both parties.

The challenge is enforcing them due to the difficulty in proving their existence. While a verbal contract holds legal weight, the lack of tangible evidence often makes it hard to demonstrate that an offer was made or accepted.

Here is the process to make a quote legally binding (and bulletproof).

  • Written acceptance: It's much safer to get written acceptance of the quote from the client. This can be in the form of a signed document, an email confirmation, or a formal acceptance letter. Better yet, get them to accept the quote and make a payment directly from a quoting tool on your website.

  • Clear communication: Clearly convey the quote acceptance process to the client. Inform them that by accepting the quote, they are entering into a contractual agreement. This can be included in the quote document itself or a separate communication.

  • Terms and conditions: Include detailed T&Cs with the quote. These should cover payment terms, delivery schedules, cancellation policies, and what happens in case of changes to the project scope. Make sure the client has access to these terms when accepting the quote.

  • Deposit or advance payment: Getting a deposit upon acceptance can serve as a confirmation of the agreement. This not only secures a commitment from the client but can establish the acceptance as legally binding.

  • Record of the acceptance: Keep a record of the client accepting your quote. If the acceptance is in the form of an email or a letter, save a copy. If it's a verbal acceptance, follow up with a written confirmation summarizing the conversation and request a written acknowledgment from the client.

  • Confirmation communication: Once you receive acceptance, send a confirmation communication to the client. This could be a thank you email, a formal acknowledgment letter, or a contract agreement reiterating the terms and a reminder that the quote has been accepted and is now binding.

  • Legal compliance: Ensure your quote and acceptance process follows relevant laws and regulations. This will vary depending on your industry and location.

If you're unsure about the legalities or if the project is particularly large or complex, consult with a legal professional to ensure your acceptance process is legally sound.


What is the Purpose of Price Quoting?

Price quotes foster understanding between the company and potential customers

Quoting a price is crucial for service businesses and companies with complex pricing structures. For instance, a carpet cleaning business might offer a variety of services related to carpet cleaning.

So it needs to divide these services into different pricing tiers. Potential customers can view their website and get carpet cleaning quotes online for the desired service.

  • The potential customer understands the services the business offers.

  • The business understands what the person wants from it.

Price quotes promote transparency and strengthen customer trust

Price quoting promotes transparency in the business/customer relationship. People place more trust in a business when it offers upfront pricing.

Have you ever been happy when a company hits you with a hidden cost? Nope, we didn't think so, because it erodes trust in the relationship.

  • A price quote offers transparent pricing upfront.

  • People know what they're getting and how much it'll cost.

Price quotes dismantle objections and lead people closer to buying

Price quotes guide people closer to the buying stage of the customer journey. Outlining the services and explaining the prices make it easier for potential customers to decide.

  • Quoting a price removes one more objection that can prevent the customer from handing over their money.

  • Often, pricing is a major friction point for people, but a clear outline of the services and prices softens the blow.

What is the Difference Between a Price Quote and an Estimate?

People often use "quote" and "estimate" interchangeably. But the terms have vital differences.

A price estimate is a rough calculation of the cost for a product, service, or project. It gives prospects a general idea of the pricing without an itemized cost breakdown.

  • People don't consider an estimate as a formal price offer.

  • It lacks the breakdown of the services and the corresponding costs.

  • Think of an estimate as a ballpark figure when those involved don't know the entire scope of the work.

Price estimates often change as more details of the work scope come to light.

A price quote is a formal and detailed offer from a business to a prospect. It outlines the pricing details for work, including a breakdown of services and costs.

  • Offer potential customers a quote when you have a clear understanding of the project.

  • Quotes are more detailed than estimates and often itemized.

  • Quotes are formal offers and are legally binding when accepted.

  • Quotes contain fixed prices, unless the terms and conditions allow for pricing fluctuations.

Price quotes are a detailed breakdown of the costs and are legally binding once accepted.


Quote

Estimate

Definition

A formal offer with a fixed price for goods or services.

A preliminary cost approximation that may vary.

Legal Implications

Legally binding once accepted by the customer. Price is fixed.

Not legally binding. Price may change based on factors.

Price Certainty

Fixed, unchanging price.

Subject to change based on scope, materials, or other factors.

When to Use

When you can guarantee a fixed price. Best for products/services with stable costs (e.g., screen printing, service packages).

When costs are uncertain or variable. Best for services like construction, where the final price depends on scope or other factors.

Automation Benefits

Time-saving: Generates quotes instantly.

Accuracy: Reduces human error.

Consistency: Uniform presentation of quotes.

Customization: Tailored to business needs.

Record-keeping: Easy tracking of quotes.

Time-saving: Generates estimates quickly.

Accuracy: Minimizes errors in pricing.

Consistency: Standard format for estimates.

Customization: Adjust for changing costs.

Record-keeping: Easily manage estimates.

Legal Note

Legally binding once the customer accepts.

Not legally binding; price may vary from the estimate.

Example of Price Quotes (Made with Convert_)

Examples of price quotes differ depending on the industry. For instance, a construction quote varies from an office supplies quote.

Let's look at a photography quote example first.

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Next we can view a printers quote, created using our screen printing quote software.

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As you can see, these quotes are different. But they get the information needed to deliver the quote. It's clear what the customer expects and how much it'll cost.

For an in-depth example, see how Smidyo built a price quoting app that allows them to offer 24/7 accurate quoting from their website.

What is the Best Quoting Software for Small Businesses?

Using software for price quoting saves you a heap of time. This frees you up to focus on other parts of your business like winning customers, helping you grow.

Here are our 9 picks for the best quoting software for small businesses:

  1. Convert_

  2. PandaDoc

  3. Qwilr

  4. Fergus

  5. Refrens

  6. QuoteCloud

  7. Quotient

  8. Quotewerks

  9. Nusii

Want a more detailed look at each software option?

Check out 9 Best Quoting Software for Small Business.

What is a Price Quote?

People refer to a price quote as a "quote" or "quotation." A quote is a formal document or verbal communication outlining the price of a product, service, or project.

Price quoting is often done online through a quoting calculator. No matter how they're agreed, quotations follow the same principles.

The business involved supplies the potential customer with a price quote for the job. This helps the prospect understand what the business will do and the breakdown of costs.

Price quotes offer transparency and help people:

  • Compare prices

  • Evaluate options

  • Make informed decisions

They can be both non-binding and legally binding.

  • Non-binding - a quote in itself is not a legally binding contract. It's not considered an offer, which would be legally binding.

  • Legally binding - once a prospect accepts the quote (both parties agree on their responsibilities), it becomes legally binding. Quotes can have terms and conditions that parties must meet to preserve the legal integrity of the accepted quote.

Businesses should always be clear about the legal nature of quotes. People value transparency because it's the hallmark of trustworthy companies.

Note: the legality of price quotes can vary depending on your industry and the laws in your country.

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Creating a Price Quote Calculator with Convert_

Convert_ is a powerful no-code platform that helps you build and customize calculators, product configurators, quizzes, and more.

We make creating sales and marketing tools straightforward and offer other advantages:

  • Most powerful calculations

  • Embeds into any website

  • Excellent integrations

  • Highly customizable

  • Easy to use

  • Free plan

Our software does all the heavy lifting for you. Benefit from a user-friendly, drag-and-drop builder for creating powerful content - without coding skills.

Getting started is easy. Sign up for a free forever plan, choose a template, and customize it to suit your needs.

Discover exactly how to create a price quoting tool in Create a Website Price Calculator (Step-by-Step Guide).

Or book a demo and we'll help you get going today.



Getting your price quote right is often the difference between winning business or losing out (again).

People are interested in your services and want to consider the cost against what you offer. But your final price quote isn’t always the roadblock to closing a deal.

The way you present your quotes and how easy you make it for potential customers to get a quote in the first place are massive factors.

Nobody wants to go back and forth over the phone and email to get a quote 3 days later. People want instant quotes on your website.

Dive in to see how to write the perfect quote and how Convert_ helps.

Price Quoting Key Takeaways

  • A quote outlines the work, includes a breakdown of the individual costs, and states the total cost, including taxes.

  • A quote in itself isn't legally binding but becomes legally binding when both parties accept it.

  • Price quoting fosters understanding, promotes trust, and brings people closer to buying.

  • A professional price quote outlines all required information yet is concise.

  • A quote sets clear terms and details project information.

  • Professional price quotes help you close more deals.

Why is Price Quoting Important?

People expect a price quote in certain industries, such as trades and construction. They're unlikely to continue engaging with your business unless you quote a price.

Price quoting is a transparent business practice and:

  1. Sets clear terms

  2. Details project information

  3. Tailors your services

  4. Sets up an immediate start

1. Sets Clear Terms

Price quoting is vital for setting clear terms between your business and potential customers. A quote outlines the following:

  • Services you'll provide

  • What prospects can expect

  • Cost of the services

  • Timeline for delivery

  • Terms and conditions (if any)

Quoting a price makes everything clear for potential customers. They know what to expect and how much it'll cost. This offers transparency and removes any misunderstandings.

2. Details Project Information

Your business provides more detailed project information with a price quote. Prospects get the following:

  • An itemized breakdown of the costs

  • Possible additional costs (price fluctuations, taxes, etc.)

  • Payment options or financing terms( if applicable)

Being upfront with pricing and any additional costs, while providing multiple payment options, makes it easier to close the deal.

3. Tailors Your Services

Quoting a price for customers helps you tailor services to meet their needs. You can be flexible and offer unique solutions to prospects.

  • A price quote gives you more room to customize your services.

  • Quoting is more adaptable than a rigid pricing list.

This customization can help you land more clients. Your tailored quote can offer a solution to their problem, increasing the chances of landing a customer.

4. Sets up an Immediate Start

A price quote makes it easier for prospects to say “yes” instantly. The services are laid out in the quote, and you and the customer are already on the same page.

  • Once they like what they see and agree to the quote, you can get started immediately.

  • There’s no confusion because everything is itemized and priced transparently.

Progressing like that with every customer makes your operation run efficiently.

What is Included in a Price Quote?

A professional price quote contains all the required information yet is concise.

  • Quote number - This identifies the quote, allowing the customer to reference it when they contact you later.

  • Date of issue - Record the date and time of issue (particularly useful if there's a validity period).

  • Business info - The company must include its name, address, and contact details. Other business details, like tax numbers, can also be useful.

  • Client info - Ensure the client's details are on the quote. This makes it easy to reference and link the client to the correct quote.

  • Included services - List the services the client wants and expects.

  • Excluded services - Services the client doesn't want or expect.

  • Cost breakdown - A detailed list of the costs associated with the quote.

  • Total cost - The overall cost of the quote, including materials,labor, and tax (if applicable).

  • Completion date - An idea of when the client can expect work to be completed.

  • Validity term - Some quotes include this, especially in industries where prices can fluctuate quickly.

  • Signatures - A place for the business representative and the client to sign off on the quote.

  • Payment methods - Options for paying a deposit or the entire sum upfront.

The information you include in a quote may vary depending on your industry. For instance, a photography price quote will look different from a screen print quote.

Ensure everything is clear for the potential customer to avoid misunderstandings. Clarity in your quotes helps you close more customers.

They're more likely to use your business if they understand everything in the quote. Any confusion could lead to doubt in your services, putting potential customers off.

How Do You Write a Price Quote?

Writing a price quote is easy once you know what to include. Good price quotes are clear, accurate, concise, yet comprehensive.

Here are 7 steps to writing a good price quote.

1. Choose a professional quote template

Using a professional quote template builds trust right off the bat, showing you run a serious business. Convert_ templates also make the process easier for you and your prospects.

For instance, if you run a clothing company, you might use one of our T-shirt price quote templates. You customize the template to match your products and pricing and embed it on your website.

This makes it easier for customers to select what they want and get an instant price. No more calls or back-and-forth emails to get a quote.

You can even add a payment button to the price quote calculator. Letting users pay directly on the quoting tool reduces buying friction and boosts sales.

2. Generate a quote number

You can track the quote and reference it if needed. Creating a quoting tool with our website quote builder lets you automatically generate quote numbers. But if you still quote manually (that’s unfortunate), you can write the number yourself. Just make sure quote numbers are unique and sequential.

3. Include your business information

Place your business information where prospects will see it. Include your company name, contact details, and other relevant information, like tax numbers. Ensure the info is clear and accurate. People should be able to contact you quickly.

4. Add the issue date

It's always best to record when you sent the quote. The issue date provides proof of this and confirms the start date if the quote has a validity period.

5. Include customer details

Including customer details makes it convenient to identify who the quote is for. And including customer information makes following up on the quote simple.

6. Break down the services

List the services you're quoting, include descriptions, and a price breakdown. Ensure this is clear and accurate for the customer.

7. Specify terms and conditions

Sometimes, companies include terms and conditions to clarify your and the customer's responsibilities. That avoids any confusion or potential misunderstandings. And it protects you and your customers.

How Do You Get Price Quotes Accepted?

Quoting a price for a prospect means you're ultimately trying to seal the deal. It's crucial to make a good impression on any potential clients, or they might just bounce and go to your competitors.

Your price quoting process can convert clients or scare them away. Of course, we know which one you prefer.

A quoting strategy can help you maximize sales and boost profits. Here are 5 tips for getting quotes accepted.

  1. Ensure quotes are professional

  2. Use our quoting software

  3. Send quotes quickly

  4. Quote follow-ups

  5. Feedback

1. Ensure quotes are professional

Professionalism ensures you make a good impression on prospects. Your quotes should look the part because they represent your business.

But there's more to professional quotes than looking good.

The best price quotes are clear, accurate, and brief. Yet they're comprehensive and cover everything the potential customer needs to know.

Professional quotes address customer expectations and help you close more deals.

2. Use our quoting software

Yes, this is a shameless plug, but we know our software is incredible for quoting, among other uses. Thousands of businesses use our software to automate their quoting process and grow their business.

Companies like Goodhart Coffee have increased their bookings by 100% and saved 40 hours per week with our quoting tools.

  • Embed a quoting tool on your website to quote jobs 24/7.

  • Automated quoting is way faster than manual quoting.

  • Quoting tools help you streamline the entire process.

For instance, a construction company can use our building cost calculator template and start getting quotes in minutes. Automating the process saves your business time and effort.

3. Send quotes quickly

You don't want to mess around when it comes to quoting a price. It's best to process quotes within 24 hours (at least) or instantly (even better).

People usually request a quote because they're ready to buy. They only need to see if the price suits them.

The problem with manual quoting is that it can take too long. Going back and forth with the prospect takes time, and your once-hot lead ends up losing interest and cooling.

Price quoting software solves this problem. Prospects can get a price instantly, right when they’re ready to secure your services, letting you strike while the iron is hot.

You can even add a payment button to our quoting tools. Customers can accept your quote and pay on the spot.

4. Quote follow-ups

Following up with potential customers is vital for closing sales. But doing it too soon can come across as pushy.

Two or three days is a great timeframe for following up on leads. That keeps you front of mind without being too forward.

Again, price quoting software is perfect for follow-ups. You can automate emails to reach out to prospects who request a quote.

5. Feedback

Requesting feedback helps you identify any issues with your quoting process. Maybe the quote wasn't clear enough. Maybe you followed up too soon.

Whatever the problem, asking questions pinpoints it. You can use the feedback to improve your price quoting.

Better processes = more sales.

You can even use Convert_ to create a short survey to ask leads and customers about your quoting process.

How Do You Make Quotes Legally Binding?

A quote isn't legally binding until both parties accept it. Handshake agreements and verbal contracts are binding, provided they encompass consideration and acceptance from both parties.

The challenge is enforcing them due to the difficulty in proving their existence. While a verbal contract holds legal weight, the lack of tangible evidence often makes it hard to demonstrate that an offer was made or accepted.

Here is the process to make a quote legally binding (and bulletproof).

  • Written acceptance: It's much safer to get written acceptance of the quote from the client. This can be in the form of a signed document, an email confirmation, or a formal acceptance letter. Better yet, get them to accept the quote and make a payment directly from a quoting tool on your website.

  • Clear communication: Clearly convey the quote acceptance process to the client. Inform them that by accepting the quote, they are entering into a contractual agreement. This can be included in the quote document itself or a separate communication.

  • Terms and conditions: Include detailed T&Cs with the quote. These should cover payment terms, delivery schedules, cancellation policies, and what happens in case of changes to the project scope. Make sure the client has access to these terms when accepting the quote.

  • Deposit or advance payment: Getting a deposit upon acceptance can serve as a confirmation of the agreement. This not only secures a commitment from the client but can establish the acceptance as legally binding.

  • Record of the acceptance: Keep a record of the client accepting your quote. If the acceptance is in the form of an email or a letter, save a copy. If it's a verbal acceptance, follow up with a written confirmation summarizing the conversation and request a written acknowledgment from the client.

  • Confirmation communication: Once you receive acceptance, send a confirmation communication to the client. This could be a thank you email, a formal acknowledgment letter, or a contract agreement reiterating the terms and a reminder that the quote has been accepted and is now binding.

  • Legal compliance: Ensure your quote and acceptance process follows relevant laws and regulations. This will vary depending on your industry and location.

If you're unsure about the legalities or if the project is particularly large or complex, consult with a legal professional to ensure your acceptance process is legally sound.


What is the Purpose of Price Quoting?

Price quotes foster understanding between the company and potential customers

Quoting a price is crucial for service businesses and companies with complex pricing structures. For instance, a carpet cleaning business might offer a variety of services related to carpet cleaning.

So it needs to divide these services into different pricing tiers. Potential customers can view their website and get carpet cleaning quotes online for the desired service.

  • The potential customer understands the services the business offers.

  • The business understands what the person wants from it.

Price quotes promote transparency and strengthen customer trust

Price quoting promotes transparency in the business/customer relationship. People place more trust in a business when it offers upfront pricing.

Have you ever been happy when a company hits you with a hidden cost? Nope, we didn't think so, because it erodes trust in the relationship.

  • A price quote offers transparent pricing upfront.

  • People know what they're getting and how much it'll cost.

Price quotes dismantle objections and lead people closer to buying

Price quotes guide people closer to the buying stage of the customer journey. Outlining the services and explaining the prices make it easier for potential customers to decide.

  • Quoting a price removes one more objection that can prevent the customer from handing over their money.

  • Often, pricing is a major friction point for people, but a clear outline of the services and prices softens the blow.

What is the Difference Between a Price Quote and an Estimate?

People often use "quote" and "estimate" interchangeably. But the terms have vital differences.

A price estimate is a rough calculation of the cost for a product, service, or project. It gives prospects a general idea of the pricing without an itemized cost breakdown.

  • People don't consider an estimate as a formal price offer.

  • It lacks the breakdown of the services and the corresponding costs.

  • Think of an estimate as a ballpark figure when those involved don't know the entire scope of the work.

Price estimates often change as more details of the work scope come to light.

A price quote is a formal and detailed offer from a business to a prospect. It outlines the pricing details for work, including a breakdown of services and costs.

  • Offer potential customers a quote when you have a clear understanding of the project.

  • Quotes are more detailed than estimates and often itemized.

  • Quotes are formal offers and are legally binding when accepted.

  • Quotes contain fixed prices, unless the terms and conditions allow for pricing fluctuations.

Price quotes are a detailed breakdown of the costs and are legally binding once accepted.


Quote

Estimate

Definition

A formal offer with a fixed price for goods or services.

A preliminary cost approximation that may vary.

Legal Implications

Legally binding once accepted by the customer. Price is fixed.

Not legally binding. Price may change based on factors.

Price Certainty

Fixed, unchanging price.

Subject to change based on scope, materials, or other factors.

When to Use

When you can guarantee a fixed price. Best for products/services with stable costs (e.g., screen printing, service packages).

When costs are uncertain or variable. Best for services like construction, where the final price depends on scope or other factors.

Automation Benefits

Time-saving: Generates quotes instantly.

Accuracy: Reduces human error.

Consistency: Uniform presentation of quotes.

Customization: Tailored to business needs.

Record-keeping: Easy tracking of quotes.

Time-saving: Generates estimates quickly.

Accuracy: Minimizes errors in pricing.

Consistency: Standard format for estimates.

Customization: Adjust for changing costs.

Record-keeping: Easily manage estimates.

Legal Note

Legally binding once the customer accepts.

Not legally binding; price may vary from the estimate.

Example of Price Quotes (Made with Convert_)

Examples of price quotes differ depending on the industry. For instance, a construction quote varies from an office supplies quote.

Let's look at a photography quote example first.

RRJn6HQz4sHgNWacq

Next we can view a printers quote, created using our screen printing quote software.

NG6oLQu5QzwoX2R5y

As you can see, these quotes are different. But they get the information needed to deliver the quote. It's clear what the customer expects and how much it'll cost.

For an in-depth example, see how Smidyo built a price quoting app that allows them to offer 24/7 accurate quoting from their website.

What is the Best Quoting Software for Small Businesses?

Using software for price quoting saves you a heap of time. This frees you up to focus on other parts of your business like winning customers, helping you grow.

Here are our 9 picks for the best quoting software for small businesses:

  1. Convert_

  2. PandaDoc

  3. Qwilr

  4. Fergus

  5. Refrens

  6. QuoteCloud

  7. Quotient

  8. Quotewerks

  9. Nusii

Want a more detailed look at each software option?

Check out 9 Best Quoting Software for Small Business.

What is a Price Quote?

People refer to a price quote as a "quote" or "quotation." A quote is a formal document or verbal communication outlining the price of a product, service, or project.

Price quoting is often done online through a quoting calculator. No matter how they're agreed, quotations follow the same principles.

The business involved supplies the potential customer with a price quote for the job. This helps the prospect understand what the business will do and the breakdown of costs.

Price quotes offer transparency and help people:

  • Compare prices

  • Evaluate options

  • Make informed decisions

They can be both non-binding and legally binding.

  • Non-binding - a quote in itself is not a legally binding contract. It's not considered an offer, which would be legally binding.

  • Legally binding - once a prospect accepts the quote (both parties agree on their responsibilities), it becomes legally binding. Quotes can have terms and conditions that parties must meet to preserve the legal integrity of the accepted quote.

Businesses should always be clear about the legal nature of quotes. People value transparency because it's the hallmark of trustworthy companies.

Note: the legality of price quotes can vary depending on your industry and the laws in your country.

nR8TyzZFYHGjxGrdt

Creating a Price Quote Calculator with Convert_

Convert_ is a powerful no-code platform that helps you build and customize calculators, product configurators, quizzes, and more.

We make creating sales and marketing tools straightforward and offer other advantages:

  • Most powerful calculations

  • Embeds into any website

  • Excellent integrations

  • Highly customizable

  • Easy to use

  • Free plan

Our software does all the heavy lifting for you. Benefit from a user-friendly, drag-and-drop builder for creating powerful content - without coding skills.

Getting started is easy. Sign up for a free forever plan, choose a template, and customize it to suit your needs.

Discover exactly how to create a price quoting tool in Create a Website Price Calculator (Step-by-Step Guide).

Or book a demo and we'll help you get going today.



Getting your price quote right is often the difference between winning business or losing out (again).

People are interested in your services and want to consider the cost against what you offer. But your final price quote isn’t always the roadblock to closing a deal.

The way you present your quotes and how easy you make it for potential customers to get a quote in the first place are massive factors.

Nobody wants to go back and forth over the phone and email to get a quote 3 days later. People want instant quotes on your website.

Dive in to see how to write the perfect quote and how Convert_ helps.

Price Quoting Key Takeaways

  • A quote outlines the work, includes a breakdown of the individual costs, and states the total cost, including taxes.

  • A quote in itself isn't legally binding but becomes legally binding when both parties accept it.

  • Price quoting fosters understanding, promotes trust, and brings people closer to buying.

  • A professional price quote outlines all required information yet is concise.

  • A quote sets clear terms and details project information.

  • Professional price quotes help you close more deals.

Why is Price Quoting Important?

People expect a price quote in certain industries, such as trades and construction. They're unlikely to continue engaging with your business unless you quote a price.

Price quoting is a transparent business practice and:

  1. Sets clear terms

  2. Details project information

  3. Tailors your services

  4. Sets up an immediate start

1. Sets Clear Terms

Price quoting is vital for setting clear terms between your business and potential customers. A quote outlines the following:

  • Services you'll provide

  • What prospects can expect

  • Cost of the services

  • Timeline for delivery

  • Terms and conditions (if any)

Quoting a price makes everything clear for potential customers. They know what to expect and how much it'll cost. This offers transparency and removes any misunderstandings.

2. Details Project Information

Your business provides more detailed project information with a price quote. Prospects get the following:

  • An itemized breakdown of the costs

  • Possible additional costs (price fluctuations, taxes, etc.)

  • Payment options or financing terms( if applicable)

Being upfront with pricing and any additional costs, while providing multiple payment options, makes it easier to close the deal.

3. Tailors Your Services

Quoting a price for customers helps you tailor services to meet their needs. You can be flexible and offer unique solutions to prospects.

  • A price quote gives you more room to customize your services.

  • Quoting is more adaptable than a rigid pricing list.

This customization can help you land more clients. Your tailored quote can offer a solution to their problem, increasing the chances of landing a customer.

4. Sets up an Immediate Start

A price quote makes it easier for prospects to say “yes” instantly. The services are laid out in the quote, and you and the customer are already on the same page.

  • Once they like what they see and agree to the quote, you can get started immediately.

  • There’s no confusion because everything is itemized and priced transparently.

Progressing like that with every customer makes your operation run efficiently.

What is Included in a Price Quote?

A professional price quote contains all the required information yet is concise.

  • Quote number - This identifies the quote, allowing the customer to reference it when they contact you later.

  • Date of issue - Record the date and time of issue (particularly useful if there's a validity period).

  • Business info - The company must include its name, address, and contact details. Other business details, like tax numbers, can also be useful.

  • Client info - Ensure the client's details are on the quote. This makes it easy to reference and link the client to the correct quote.

  • Included services - List the services the client wants and expects.

  • Excluded services - Services the client doesn't want or expect.

  • Cost breakdown - A detailed list of the costs associated with the quote.

  • Total cost - The overall cost of the quote, including materials,labor, and tax (if applicable).

  • Completion date - An idea of when the client can expect work to be completed.

  • Validity term - Some quotes include this, especially in industries where prices can fluctuate quickly.

  • Signatures - A place for the business representative and the client to sign off on the quote.

  • Payment methods - Options for paying a deposit or the entire sum upfront.

The information you include in a quote may vary depending on your industry. For instance, a photography price quote will look different from a screen print quote.

Ensure everything is clear for the potential customer to avoid misunderstandings. Clarity in your quotes helps you close more customers.

They're more likely to use your business if they understand everything in the quote. Any confusion could lead to doubt in your services, putting potential customers off.

How Do You Write a Price Quote?

Writing a price quote is easy once you know what to include. Good price quotes are clear, accurate, concise, yet comprehensive.

Here are 7 steps to writing a good price quote.

1. Choose a professional quote template

Using a professional quote template builds trust right off the bat, showing you run a serious business. Convert_ templates also make the process easier for you and your prospects.

For instance, if you run a clothing company, you might use one of our T-shirt price quote templates. You customize the template to match your products and pricing and embed it on your website.

This makes it easier for customers to select what they want and get an instant price. No more calls or back-and-forth emails to get a quote.

You can even add a payment button to the price quote calculator. Letting users pay directly on the quoting tool reduces buying friction and boosts sales.

2. Generate a quote number

You can track the quote and reference it if needed. Creating a quoting tool with our website quote builder lets you automatically generate quote numbers. But if you still quote manually (that’s unfortunate), you can write the number yourself. Just make sure quote numbers are unique and sequential.

3. Include your business information

Place your business information where prospects will see it. Include your company name, contact details, and other relevant information, like tax numbers. Ensure the info is clear and accurate. People should be able to contact you quickly.

4. Add the issue date

It's always best to record when you sent the quote. The issue date provides proof of this and confirms the start date if the quote has a validity period.

5. Include customer details

Including customer details makes it convenient to identify who the quote is for. And including customer information makes following up on the quote simple.

6. Break down the services

List the services you're quoting, include descriptions, and a price breakdown. Ensure this is clear and accurate for the customer.

7. Specify terms and conditions

Sometimes, companies include terms and conditions to clarify your and the customer's responsibilities. That avoids any confusion or potential misunderstandings. And it protects you and your customers.

How Do You Get Price Quotes Accepted?

Quoting a price for a prospect means you're ultimately trying to seal the deal. It's crucial to make a good impression on any potential clients, or they might just bounce and go to your competitors.

Your price quoting process can convert clients or scare them away. Of course, we know which one you prefer.

A quoting strategy can help you maximize sales and boost profits. Here are 5 tips for getting quotes accepted.

  1. Ensure quotes are professional

  2. Use our quoting software

  3. Send quotes quickly

  4. Quote follow-ups

  5. Feedback

1. Ensure quotes are professional

Professionalism ensures you make a good impression on prospects. Your quotes should look the part because they represent your business.

But there's more to professional quotes than looking good.

The best price quotes are clear, accurate, and brief. Yet they're comprehensive and cover everything the potential customer needs to know.

Professional quotes address customer expectations and help you close more deals.

2. Use our quoting software

Yes, this is a shameless plug, but we know our software is incredible for quoting, among other uses. Thousands of businesses use our software to automate their quoting process and grow their business.

Companies like Goodhart Coffee have increased their bookings by 100% and saved 40 hours per week with our quoting tools.

  • Embed a quoting tool on your website to quote jobs 24/7.

  • Automated quoting is way faster than manual quoting.

  • Quoting tools help you streamline the entire process.

For instance, a construction company can use our building cost calculator template and start getting quotes in minutes. Automating the process saves your business time and effort.

3. Send quotes quickly

You don't want to mess around when it comes to quoting a price. It's best to process quotes within 24 hours (at least) or instantly (even better).

People usually request a quote because they're ready to buy. They only need to see if the price suits them.

The problem with manual quoting is that it can take too long. Going back and forth with the prospect takes time, and your once-hot lead ends up losing interest and cooling.

Price quoting software solves this problem. Prospects can get a price instantly, right when they’re ready to secure your services, letting you strike while the iron is hot.

You can even add a payment button to our quoting tools. Customers can accept your quote and pay on the spot.

4. Quote follow-ups

Following up with potential customers is vital for closing sales. But doing it too soon can come across as pushy.

Two or three days is a great timeframe for following up on leads. That keeps you front of mind without being too forward.

Again, price quoting software is perfect for follow-ups. You can automate emails to reach out to prospects who request a quote.

5. Feedback

Requesting feedback helps you identify any issues with your quoting process. Maybe the quote wasn't clear enough. Maybe you followed up too soon.

Whatever the problem, asking questions pinpoints it. You can use the feedback to improve your price quoting.

Better processes = more sales.

You can even use Convert_ to create a short survey to ask leads and customers about your quoting process.

How Do You Make Quotes Legally Binding?

A quote isn't legally binding until both parties accept it. Handshake agreements and verbal contracts are binding, provided they encompass consideration and acceptance from both parties.

The challenge is enforcing them due to the difficulty in proving their existence. While a verbal contract holds legal weight, the lack of tangible evidence often makes it hard to demonstrate that an offer was made or accepted.

Here is the process to make a quote legally binding (and bulletproof).

  • Written acceptance: It's much safer to get written acceptance of the quote from the client. This can be in the form of a signed document, an email confirmation, or a formal acceptance letter. Better yet, get them to accept the quote and make a payment directly from a quoting tool on your website.

  • Clear communication: Clearly convey the quote acceptance process to the client. Inform them that by accepting the quote, they are entering into a contractual agreement. This can be included in the quote document itself or a separate communication.

  • Terms and conditions: Include detailed T&Cs with the quote. These should cover payment terms, delivery schedules, cancellation policies, and what happens in case of changes to the project scope. Make sure the client has access to these terms when accepting the quote.

  • Deposit or advance payment: Getting a deposit upon acceptance can serve as a confirmation of the agreement. This not only secures a commitment from the client but can establish the acceptance as legally binding.

  • Record of the acceptance: Keep a record of the client accepting your quote. If the acceptance is in the form of an email or a letter, save a copy. If it's a verbal acceptance, follow up with a written confirmation summarizing the conversation and request a written acknowledgment from the client.

  • Confirmation communication: Once you receive acceptance, send a confirmation communication to the client. This could be a thank you email, a formal acknowledgment letter, or a contract agreement reiterating the terms and a reminder that the quote has been accepted and is now binding.

  • Legal compliance: Ensure your quote and acceptance process follows relevant laws and regulations. This will vary depending on your industry and location.

If you're unsure about the legalities or if the project is particularly large or complex, consult with a legal professional to ensure your acceptance process is legally sound.


What is the Purpose of Price Quoting?

Price quotes foster understanding between the company and potential customers

Quoting a price is crucial for service businesses and companies with complex pricing structures. For instance, a carpet cleaning business might offer a variety of services related to carpet cleaning.

So it needs to divide these services into different pricing tiers. Potential customers can view their website and get carpet cleaning quotes online for the desired service.

  • The potential customer understands the services the business offers.

  • The business understands what the person wants from it.

Price quotes promote transparency and strengthen customer trust

Price quoting promotes transparency in the business/customer relationship. People place more trust in a business when it offers upfront pricing.

Have you ever been happy when a company hits you with a hidden cost? Nope, we didn't think so, because it erodes trust in the relationship.

  • A price quote offers transparent pricing upfront.

  • People know what they're getting and how much it'll cost.

Price quotes dismantle objections and lead people closer to buying

Price quotes guide people closer to the buying stage of the customer journey. Outlining the services and explaining the prices make it easier for potential customers to decide.

  • Quoting a price removes one more objection that can prevent the customer from handing over their money.

  • Often, pricing is a major friction point for people, but a clear outline of the services and prices softens the blow.

What is the Difference Between a Price Quote and an Estimate?

People often use "quote" and "estimate" interchangeably. But the terms have vital differences.

A price estimate is a rough calculation of the cost for a product, service, or project. It gives prospects a general idea of the pricing without an itemized cost breakdown.

  • People don't consider an estimate as a formal price offer.

  • It lacks the breakdown of the services and the corresponding costs.

  • Think of an estimate as a ballpark figure when those involved don't know the entire scope of the work.

Price estimates often change as more details of the work scope come to light.

A price quote is a formal and detailed offer from a business to a prospect. It outlines the pricing details for work, including a breakdown of services and costs.

  • Offer potential customers a quote when you have a clear understanding of the project.

  • Quotes are more detailed than estimates and often itemized.

  • Quotes are formal offers and are legally binding when accepted.

  • Quotes contain fixed prices, unless the terms and conditions allow for pricing fluctuations.

Price quotes are a detailed breakdown of the costs and are legally binding once accepted.


Quote

Estimate

Definition

A formal offer with a fixed price for goods or services.

A preliminary cost approximation that may vary.

Legal Implications

Legally binding once accepted by the customer. Price is fixed.

Not legally binding. Price may change based on factors.

Price Certainty

Fixed, unchanging price.

Subject to change based on scope, materials, or other factors.

When to Use

When you can guarantee a fixed price. Best for products/services with stable costs (e.g., screen printing, service packages).

When costs are uncertain or variable. Best for services like construction, where the final price depends on scope or other factors.

Automation Benefits

Time-saving: Generates quotes instantly.

Accuracy: Reduces human error.

Consistency: Uniform presentation of quotes.

Customization: Tailored to business needs.

Record-keeping: Easy tracking of quotes.

Time-saving: Generates estimates quickly.

Accuracy: Minimizes errors in pricing.

Consistency: Standard format for estimates.

Customization: Adjust for changing costs.

Record-keeping: Easily manage estimates.

Legal Note

Legally binding once the customer accepts.

Not legally binding; price may vary from the estimate.

Example of Price Quotes (Made with Convert_)

Examples of price quotes differ depending on the industry. For instance, a construction quote varies from an office supplies quote.

Let's look at a photography quote example first.

RRJn6HQz4sHgNWacq

Next we can view a printers quote, created using our screen printing quote software.

NG6oLQu5QzwoX2R5y

As you can see, these quotes are different. But they get the information needed to deliver the quote. It's clear what the customer expects and how much it'll cost.

For an in-depth example, see how Smidyo built a price quoting app that allows them to offer 24/7 accurate quoting from their website.

What is the Best Quoting Software for Small Businesses?

Using software for price quoting saves you a heap of time. This frees you up to focus on other parts of your business like winning customers, helping you grow.

Here are our 9 picks for the best quoting software for small businesses:

  1. Convert_

  2. PandaDoc

  3. Qwilr

  4. Fergus

  5. Refrens

  6. QuoteCloud

  7. Quotient

  8. Quotewerks

  9. Nusii

Want a more detailed look at each software option?

Check out 9 Best Quoting Software for Small Business.

What is a Price Quote?

People refer to a price quote as a "quote" or "quotation." A quote is a formal document or verbal communication outlining the price of a product, service, or project.

Price quoting is often done online through a quoting calculator. No matter how they're agreed, quotations follow the same principles.

The business involved supplies the potential customer with a price quote for the job. This helps the prospect understand what the business will do and the breakdown of costs.

Price quotes offer transparency and help people:

  • Compare prices

  • Evaluate options

  • Make informed decisions

They can be both non-binding and legally binding.

  • Non-binding - a quote in itself is not a legally binding contract. It's not considered an offer, which would be legally binding.

  • Legally binding - once a prospect accepts the quote (both parties agree on their responsibilities), it becomes legally binding. Quotes can have terms and conditions that parties must meet to preserve the legal integrity of the accepted quote.

Businesses should always be clear about the legal nature of quotes. People value transparency because it's the hallmark of trustworthy companies.

Note: the legality of price quotes can vary depending on your industry and the laws in your country.

nR8TyzZFYHGjxGrdt

Creating a Price Quote Calculator with Convert_

Convert_ is a powerful no-code platform that helps you build and customize calculators, product configurators, quizzes, and more.

We make creating sales and marketing tools straightforward and offer other advantages:

  • Most powerful calculations

  • Embeds into any website

  • Excellent integrations

  • Highly customizable

  • Easy to use

  • Free plan

Our software does all the heavy lifting for you. Benefit from a user-friendly, drag-and-drop builder for creating powerful content - without coding skills.

Getting started is easy. Sign up for a free forever plan, choose a template, and customize it to suit your needs.

Discover exactly how to create a price quoting tool in Create a Website Price Calculator (Step-by-Step Guide).

Or book a demo and we'll help you get going today.



FAQ

Read our answers to frequently asked questions below.

Is a quote an exact price?

A quote is typically an exact price for a service or product. It outlines the work, includes a breakdown of the individual costs, and states the total cost - including taxes.

But not all quotes are an exact price. Sometimes companies quote a price with terms and conditions.

This often happens in the construction industry. Builders might include terms and conditions to cover the rise in material costs - the quote might be valid for 30 days, for instance.

But once both parties accept the quote, the company must deliver the work at that exact price. The quote becomes legally binding at that point.

Is a quote an exact price?

A quote is typically an exact price for a service or product. It outlines the work, includes a breakdown of the individual costs, and states the total cost - including taxes.

But not all quotes are an exact price. Sometimes companies quote a price with terms and conditions.

This often happens in the construction industry. Builders might include terms and conditions to cover the rise in material costs - the quote might be valid for 30 days, for instance.

But once both parties accept the quote, the company must deliver the work at that exact price. The quote becomes legally binding at that point.

Is a quote an exact price?

A quote is typically an exact price for a service or product. It outlines the work, includes a breakdown of the individual costs, and states the total cost - including taxes.

But not all quotes are an exact price. Sometimes companies quote a price with terms and conditions.

This often happens in the construction industry. Builders might include terms and conditions to cover the rise in material costs - the quote might be valid for 30 days, for instance.

But once both parties accept the quote, the company must deliver the work at that exact price. The quote becomes legally binding at that point.

What's the difference between a price quote and an invoice?

A business sends a prospect a price quote before it starts any work. The quote outlines what the company will do and breaks down the costs.

Price quotes help potential customers compare prices, evaluate options, and make informed decisions. A business sends a customer an invoice after it completes the work. It outlines the final cost and provides options to make a payment.

What's the difference between a price quote and an invoice?

A business sends a prospect a price quote before it starts any work. The quote outlines what the company will do and breaks down the costs.

Price quotes help potential customers compare prices, evaluate options, and make informed decisions. A business sends a customer an invoice after it completes the work. It outlines the final cost and provides options to make a payment.

What's the difference between a price quote and an invoice?

A business sends a prospect a price quote before it starts any work. The quote outlines what the company will do and breaks down the costs.

Price quotes help potential customers compare prices, evaluate options, and make informed decisions. A business sends a customer an invoice after it completes the work. It outlines the final cost and provides options to make a payment.

Do you have to stick to a quoted price?

A quote in itself is not a legally binding contract. So you could change the quote before it's accepted.

A business might make a mistake quoting a price. They could amend the quote before the prospect accepts it. But once both parties agree to the terms and accept the quote, you have to stick to the quoted price. Because a quote is legally binding when both parties accept it.

Do you have to stick to a quoted price?

A quote in itself is not a legally binding contract. So you could change the quote before it's accepted.

A business might make a mistake quoting a price. They could amend the quote before the prospect accepts it. But once both parties agree to the terms and accept the quote, you have to stick to the quoted price. Because a quote is legally binding when both parties accept it.

Do you have to stick to a quoted price?

A quote in itself is not a legally binding contract. So you could change the quote before it's accepted.

A business might make a mistake quoting a price. They could amend the quote before the prospect accepts it. But once both parties agree to the terms and accept the quote, you have to stick to the quoted price. Because a quote is legally binding when both parties accept it.

Should I charge for quotes?

Charging for quotes isn't a good idea. Many people expect free quotes and don't like when companies charge.

There's an idea that charging for quotes can weed out people who aren't serious about buying. It ensures everyone is invested in the process - the company and the prospect. It's a personal choice at the end of the day. But charging for quotes can turn people away before you even get started.

Should I charge for quotes?

Charging for quotes isn't a good idea. Many people expect free quotes and don't like when companies charge.

There's an idea that charging for quotes can weed out people who aren't serious about buying. It ensures everyone is invested in the process - the company and the prospect. It's a personal choice at the end of the day. But charging for quotes can turn people away before you even get started.

Should I charge for quotes?

Charging for quotes isn't a good idea. Many people expect free quotes and don't like when companies charge.

There's an idea that charging for quotes can weed out people who aren't serious about buying. It ensures everyone is invested in the process - the company and the prospect. It's a personal choice at the end of the day. But charging for quotes can turn people away before you even get started.

What is Configure Price Quote (CPQ)?

CPQ is software that helps businesses guide customers through configuring a product, applying accurate pricing, and generating a ready-to-send quote. It prevents invalid combinations, speeds up quoting from days to seconds, and ensures pricing is consistent and error-free. CPQ is often paired with a 2D or 3D product configurator to create a fast, self-service buying experience that reduces sales workload and improves conversion.

What is Configure Price Quote (CPQ)?

CPQ is software that helps businesses guide customers through configuring a product, applying accurate pricing, and generating a ready-to-send quote. It prevents invalid combinations, speeds up quoting from days to seconds, and ensures pricing is consistent and error-free. CPQ is often paired with a 2D or 3D product configurator to create a fast, self-service buying experience that reduces sales workload and improves conversion.

What is Configure Price Quote (CPQ)?

CPQ is software that helps businesses guide customers through configuring a product, applying accurate pricing, and generating a ready-to-send quote. It prevents invalid combinations, speeds up quoting from days to seconds, and ensures pricing is consistent and error-free. CPQ is often paired with a 2D or 3D product configurator to create a fast, self-service buying experience that reduces sales workload and improves conversion.

What happens after you accept a price quote?

Once you accept a price quote, it becomes a binding agreement and is converted into an order. The business then begins fulfilment, which may include requesting payment, scheduling work, or starting production. You’ll usually receive an order confirmation along with the expected timeline or next steps.

What happens after you accept a price quote?

Once you accept a price quote, it becomes a binding agreement and is converted into an order. The business then begins fulfilment, which may include requesting payment, scheduling work, or starting production. You’ll usually receive an order confirmation along with the expected timeline or next steps.

What happens after you accept a price quote?

Once you accept a price quote, it becomes a binding agreement and is converted into an order. The business then begins fulfilment, which may include requesting payment, scheduling work, or starting production. You’ll usually receive an order confirmation along with the expected timeline or next steps.

How legally binding is a quote?

A quote becomes legally binding once the customer accepts it. At that point, the business must honour the quoted price, and the customer is agreeing to the terms outlined. Before acceptance, a quote is simply an offer and can still be changed or withdrawn.

How legally binding is a quote?

A quote becomes legally binding once the customer accepts it. At that point, the business must honour the quoted price, and the customer is agreeing to the terms outlined. Before acceptance, a quote is simply an offer and can still be changed or withdrawn.

How legally binding is a quote?

A quote becomes legally binding once the customer accepts it. At that point, the business must honour the quoted price, and the customer is agreeing to the terms outlined. Before acceptance, a quote is simply an offer and can still be changed or withdrawn.

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Published: January 9, 2026

More leads in less time_

Stop wasting time on manual quotes. Automate your lead funnel today.

Create powerful on brand calculators, lead generation forms and apps that automate your marketing and sales processes

Start with a template

Find inspiration or customize an outstanding template, complete with functional formulas and flows to help you get started.

Let us build for you

We can build your calculator, and afterwards you can always make changes yourself. Our service starts at just $250.

More leads in less time_

Stop wasting time on manual quotes. Automate your lead funnel today.

Create powerful on brand calculators, lead generation forms and apps that automate your marketing and sales processes

Start with a template

Find inspiration or customize an outstanding template, complete with functional formulas and flows to help you get started.

Let us build for you

We can build your calculator, and afterwards you can always make changes yourself. Our service starts at just $250.