For businesses, collecting feedback helps you understand customers, make better decisions, and improve your products. Survey tools make it easy to run surveys, quizzes, and polls without technical expertise.

SurveyMonkey has been a dominant player in this space for decades, offering features such as analytics, logic and branching, integrations, and AI-assisted survey building. But its free plan is highly restricted, and paid plans can become expensive as your needs grow.

If you’re looking for a SurveyMonkey alternative in 2026, this guide breaks down 11 strong alternatives and what each one is best suited for.

Top Picks: SurveyMonkey Alternatives at a Glance

• Convert_: Dynamic surveys with advanced logic and calculations

• Google Forms: Convenience and simplicity for basic surveys

• Jotform: Extensive template library

• QuestionPro: Multilingual surveys

• Survicate: Advanced audience segmentation

• Crowdsignal: Competitive pricing

• Qualtrics: In-depth research capabilities

• Typeform: Conversational surveys

• Qualaroo: Contextual customer feedback

• HubSpot Forms: CRM-connected surveys

• Formstack: Academic and educational research

1. Convert_ (Dynamic Surveys With Advanced Logic)

Capterra rating: 4.8 / 5

Pros

• Complex question branching

• Embed into any website

• No coding skills needed

• Seamless integration

• Multi-functional tool

• High customization

• Unlimited users

• Free plan

Cons

• Higher learning curve

Convert_ is a dynamic survey builder designed for businesses that need more than static question-and-answer surveys. It allows you to build simple surveys or highly complex ones using conditional logic and FormulaScript.

Surveys can adapt in real time based on responses, allowing for intricate branching, scoring, calculations, and personalized outputs. This makes Convert_ especially useful when surveys need to do more than collect opinions, such as qualifying leads or calculating outcomes.

All of this is available without writing code. Surveys can be built using drag-and-drop tools or templates and embedded into any website. Convert_ also allows unlimited users across all plans, including the free tier.

Pricing (Monthly, USD)

• Free: Full features up to 100 visits

• Hobby: $20

• Pro: $40

• Premium: $100

• Platinum: $200

2. Google Forms (Convenient for Users)

Capterra rating: 4.7 / 5

Pros

• Free for individual use

• Part of Google Workspace

• Easy collaboration

• Simple data summaries

Cons

• Limited conditional logic

• Minimal customization

Google Forms is widely used due to its simplicity and tight integration with Google Workspace. It helps users create basic surveys quickly and collaborate in real time.

Responses can be viewed individually or in summary charts, and data can be exported to Google Sheets for further analysis. Customization and logic are very limited, though, making it less suitable for more complex survey workflows.

Pricing (Monthly, USD)

• Free: (individual use)

• Starter: $7

• Standard: $14

• Plus: $22

• Enterprise: Custom pricing

3. Jotform (Extensive Template Library)

Capterra rating: 4.7 / 5

Pros

• 10,000+ templates

• Strong customization options

• Custom CSS supported

• Wide range of integrations

Cons

• Free plan is highly limited

Jotform is well-known for its large template library, making it easy to get started quickly. Surveys can be customized visually or with CSS, and conditional logic allows question flows to change based on responses.

It also has strong data collection and reporting features. You can view responses in lists or charts.

Pricing (Monthly, USD)

• Bronze - $34

• Silver - $39

• Gold - $99

• Enterprise - Custom pricing

4. QuestionPro (Multilingual Surveys)

Capterra rating: 4.8 / 5

Pros

• Supports 100+ languages

• Advanced logic and question types

• Strong analytics suite

• 24/7 customer support

Cons

• Steeper learning curve

• Data export can be cumbersome

QuestionPro is well-suited to businesses conducting surveys across multiple regions or languages. It supports a wide range of question types and complex logic for in-depth research.

The free plan offers up to 200 responses per survey and lets you use 30 question types.

Pricing (Monthly, USD)

• Essentials: Free

• Advanced: $99 per users

• Team: $83 per user (5+ users)

• Research: Custom pricing (10+ users)

5. Survicate (Advanced Segmentation)

Capterra rating: 4.5 / 5

Pros

• Strong audience targeting

• Multi-channel survey distribution

• Intuitive interface

Cons

• Integrations not included on lower plans

Survicate focuses on collecting customer insights through precise targeting and segmentation. Surveys can be delivered via email, website, or in-app prompts.

This alternative to SurveyMonkey offers a free 10-day trial of its Business plan. The Starter plan starts at $53/month, but it doesn’t include integrations and other advanced features.

Pricing (Monthly, USD)

• Essential Plans: Free, $49, $79

• Advanced Plans: $299, $499

6. Crowdsignal (Competitive Pricing)

Pros

• Free plan available

• Unlimited questions and surveys

• User-friendly interface

Cons

• Branding on lower plans

• Requires a WordPress account

Crowdsignal is a budget-friendly SurveyMonkey alternative with a generous free tier. This makes it appealing to small businesses that want simple surveys without high costs.

With a low entry price of $15, this alternative to SurveyMonkey is very reasonably priced. It also has a free version with unlimited questions, surveys, polls, and ratings. The free version is limited to 2,500 responses, has Crowdsignal branding, and limits data export.

Pricing (Monthly, USD)

• Starter: Free

• Premium: $15

• Business: $45

• Team: $29 per user (3 users)

7. Qualtrics (Enterprise-Grade Research)

Capterra rating: 4.8 / 5

Pros

• Advanced research capabilities

• Industry-specific solutions

• Strong analytics

Cons

• Pricing not transparent

Qualtrics is aimed at large organizations and enterprises that require deep research, benchmarking, and advanced analytics.

This software lets you take a holistic approach to research. You can track customer behavior, compare your business with competitors, do academic research, and test ads.

Pricing

• Not published

8. Typeform (Conversational Surveys)

Capterra rating: 4.7 / 5

Pros

• One-question-at-a-time experience

• Polished design

• Strong completion rates

Cons

• Limited calculation power

• Very restricted free plan

Typeform is ideal for businesses that prioritize design and engagement over advanced logic or automation. It lets you create flowing conversational surveys.

With good out-of-the-box design, Typeform makes creating beautiful surveys easy. It also has 100+ templates and 54 design themes.

This SurveyMonkey alternative isn’t as powerful as other survey maker software like Convert_. Using one question at a time is great for user experience, but it also limits the surveys.

Pricing (Monthly, USD)

• Basic - $25

• Plus - $50

• Business - $83

• Enterprise - Custom pricing

9. Qualaroo (Contextual Customer Feedback)

Capterra rating: 4.7 / 5

Pros

• Context-based surveys

• Advanced targeting

• Unlimited users

Cons

• Free plan limited to 50 responses

Qualaroo excels at gathering feedback while users are actively interacting with your website or app. This lets you discover what users think in the moment.

This SurveyMonkey alternative has advanced targeting features. Use target surveys for specific domains, geographical regions, duration on a page, and first-time visitors.

Pricing (Monthly, USD)

• Starter: Free

• Essentials: $39.99

• Business: $99.99

• Enterprise: Starts at $149.99

10. HubSpot Forms (CRM-Connected Surveys)

Capterra rating: 4.5 / 5

Pros

• Native CRM integration

• Strong customer support

• Easy automation

Cons

• Advanced plans are expensive

HubSpot Forms works best for businesses already using HubSpot’s marketing and CRM tools. Connecting surveys with your email and CRM through HubSpot lets you automate your marketing campaigns.

HubSpot Forms has a Free plan for up to 5 users. Some of the features are limited (for instance, form automation only allows 1 automated email per form).

Pricing (Monthly, USD)

• Free

• Starter: From $20

• Professional: Higher tiers available

11. Formstack (Academic and Educational Research)

Capterra rating: 4.1 / 5

Pros

• Advanced logic and routing

• Strong data collection

• 300+ templates

Cons

• Higher starting price

• Short trial period

Formstack is often used for education, research, and compliance-heavy surveys. Because it has the capabilities to create complex surveys. It offers advanced features like conditional logic, data routing, and third-party integrations.

Formstack only offers a 14-day free trial, and the Forms plan starts at $50/month.

Pricing (Monthly, USD)

• Forms: $83

• Suite: $250

• Enterprise: Custom pricing

Final Thoughts

SurveyMonkey is no longer the only viable option for running surveys. In 2026, small businesses have access to a wide range of alternatives, each meeting different needs.

• Choose Convert_ if you need dynamic logic, calculations, and scalability without coding.

• Choose Google Forms for very basic surveys at no cost.

• Choose Jotform for template-driven flexibility.